XP SportsTM Launches Partnership With Professional Gaming Content Creator SypherPK®
SypherPK will be integrating and promoting the gaming supplement brand on his Twitch® streams, social channels, and YouTube® page as part of the partnership
Oakville, ON (February 4, 2021) – XP SportsTM (www.xpsports.com), a gaming supplement brand that supports mental focus and clarity, has announced the launch of a new partnership with professional gaming content creator Ali Hassan, best known online as “SypherPK”.
The 24-year old streamer and online personality with over four million followers to date, a high engagement rate on his social channels, and an extremely loyal following will be integrating and promoting XP SportsTM for the next six months on his streams, and will also be promoting the partnership across all of his social channels, which generates over 40 million viewers per month across nearly five million subscribers. The six-month contract ties one of the most exciting and engaging professional streamers today with the made to play supplement brand engineered to enhance the gaming experience.
SypherPK rose to fame showcasing his talents on Twitch® playing the popular game Fortnite® and by promoting his YouTube® channel through collaborations with other well-known gaming personalities. He often streams between four to ten hours per day, and will be using XP SportsTM popular pre-game energy drinks to refuel during his long streams. As part of this partnership, SypherPK will also be using custom XP SportsTM banners and assets when streaming on Twitch®.
“XP SportsTM products have been a fantastic addition to my day-to-day routine as a content creator,” said SypherPK. “Keeping my energy levels up and my focus sharp when I’m gaming for long hours is important, and it’s great that their products give me the boost I need without any added sugars or calories.”
XP SportsTM supplements are formulated to support gaming at its best. Products like XP SportsTM Boost Energy Drinks deliver a unique combination of scientifically advanced ingredients and are engineered to support mental energy, performance, and improved reaction time. XP SportsTM Boost Energy Drinks come in a grab-and-go 12-ounce can and have zero calories, zero sugar, and zero lag, as well as a key ingredient to support eye health. These energy drinks come in two delicious flavors – Sour Lime Pucker Face and Rainbow Candy.
“SypherPK is one of the most dynamic and entertaining gamers in the space right now,” said Jarrod Jordan, Chief Marketing Officer at Iovate Health Sciences International Inc., the maker of the XP SportsTM brand. “His ability to collaborate and connect with an audience will be instrumental in educating consumers about XP SportsTM and its benefits for gamers.”
Launched in 2020, the XP SportsTM gaming supplement brand is eager to bring their unique product assortment to the gaming and esports space. All XP SportsTM products offer novel ingredients that arm gamers with benefits such as eye health support, focus, enhanced performance, and stress tolerance. By delivering specific benefits sought after by today’s esports players, XP SportsTM is confident they will be a staple of any serious gamer’s routine. XP SportsTM supplements are available for purchase on xpsports.com, Amazon.com, and at select retailers.
For more information on XP SportsTM products, visit www.xpsports.com. Also follow us at www.facebook.com/XPSports and @XPSports on Twitter and Instagram for product information, news and updates, special promotions, and more.
